Advisor of the Americas Winner in the Google Online Marketing Challenge (July 2009).
Kenneth R. Bartee Endowed Award for Teaching, JMU College of Business. (August 2008).
Advisor of the Finalist in Google Online Marketing Challenge. (July 2008).
Winner in the Best of the Great Ideas in Teaching Marketing Contest, Held in conjunction with the publication of Marketing, Eighth Edition, by Charles Lamb, Joseph Hair, and Carl McDaniel. (2005).
Finalist for the Society for Marketing Advances Houghton Mifflin Pride Ferrell Award for Innovations in Teaching Competition, Society for Marketing Advances. (2001).
Library Instruction Round Table Top Twenty Library Instruction Articles of 2007, American Library Association. (July 21, 2008).
Madison Scholar, James Madison University. (March 14, 2008).
Best Educational Paper Award, College of Business. (August 23, 2007).
The Best Paper Award in the Services/Nonprofit Marketing/Ethics Track, Association of Marketing Theory and Practice. (March 2006).
Best Educational Paper Award, The College of Business at James Madison University. (2004).
Best Practitioner Paper Award, The College of Business at James Madison University.. (2003).
One of top fifty articles in Emerald Management Reviews, Emerald Management Reviews. (2003).
The Best Paper in Track Award, The American Marketing Association. (2002).
Research Fellow, James Madison University Commonwealth Information Security Center. (October 2001).
The Gene Teeple Award” for Outstanding Paper of the Conference, Atlantic Marketing Association. (2000).
Doctoral Consortium Fellow, American Marketing Association. (1994).
One of the Top 50 Marketing Professors on Twitter, Systemic Marketing. (April 15, 2010).
Top Marketing Professor on Twitter (#13 as of July 2009), Systemic Marketing. (July 2009).
Editorial Board House Cup, MERLOT – Multimedia Educational Resource for Online Learning and Teaching. (August 7, 2008).
Honorary Board Member, MERLOT. (June 23, 2008).
Silver Level Contributor, MERLOT. (March 2007).
Membership Recognition Award, American Marketing Association. (1997).
The Young Alumni Award, California University of Pennsylvania. (1996).