Tweet Given the success from the first blog about anything assignment in my MKTG 470 class, I decided to give it a second shot. Below are some interesting posts from my spring 2011 students. Enjoy! Lauren Appleton complied a list of 60 things every JMU student should do before graduation. I got teary eyed thinking…
Read More The “Blog About Anything” Assignment Take Two — Action!Tweet Amanda Webb is Director of Online Advertising & Media at Sabre Hospitality Solutions and a 2003 JMU Marketing alum. Amanda notified me of two job positions at Sabre: Online Media Production Coordinator and SEM Specialist (The SEM Specialist Position has been filled as of Apr 26). Also check out Careers at Sabre Holdings on…
Read More Two Positions at Sabre Hospitality SolutionsTweet Lindsay Matt is a 2008 alum of the JMU Department of Marketing and currently works in search engine marketing at The Search Agency. Although I never had Lindsay as a student in one of my JMU marketing classes, I had the pleasure of working with her through Pi Sigma Epsilon (PSE). Lindsay requested that…
Read More Search Engine Marketing Internships from The Search AgencyTweet One of my MKTG 470 and MKTG 490 guest speakers, Janet Driscoll Miller, used LinkedIn to introduce me to Katherine Watier, VP Social Media at Ketchum Public Relations. Thanks Janet! I learned from Katherine that Ketchum PR is looking for interns. The Online Marketing Intern will see how a project develops from an idea…
Read More Ketchum Public Relations Seeks Online Marketing InternTweet My Strategic Internet Marketing students recently completed a course assignment using Google AdWords. The primary learning objective was to acquire hands on experience driving traffic to their online resume page and any other web page or blog post of their choice. Through this AdWords assignment, students developed skills in paid search (pay-per-click marketing) using…
Read More Google AdWords Exercise – Spring 2011Tweet Thank you to Amanda R. Johnson, Marketing Manager at IDEA eSolutions and a 2006 JMU Marketing Alum, for passing along this job opportunity. IDEA is based in Arlington, VA and recruiting for a full-time Marketing Coordinator. To learn more about the position, visit the IDEA Career page. If you are interested and qualify for…
Read More IDEA Job Opening: Marketing Coordinator in Arlington, VATweet The Direct Marketing Educational Foundation (DMEF) is accepting applications now for their I-MIX Summer Program. I-MIX is a week long intensive on interactive marketing for rising juniors and seniors. Students attending this year’s program will learn about topics such as digital display advertising, social media trends and integration online marketing strategy. Students will also…
Read More DMEF Accepting Applications for I-Mix Summer ProgramTweet Thank you to Elisa Kosarin for passing along this internship opportunity. Fairfax Court Appointed Special Advocates (CASA), Inc. Marketing Specialist – Electronic Media Summer 2011 Paid Internship Opportunity This internship position is made possible as part of the ExxonMobil Community Summer Jobs Program, administered by…
Read More Marketing Specialist – Electronic Media Paid Internship OpportunityTweet Christine Harriger (harrigce@jmu.edu) asked me to pass this information along to marketing students seeking jobs. Thanks Christine! Have media and technical skills? Interested in design, web editing, video, or publicity? Looking for an on-campus job next year? Then we want YOU! Consider applying for one of the multimedia student assistant positions in the office…
Read More Multimedia Student Assistant PositionsTweet Normally, I assign marketing-oriented topics for blogging assignments. While I have always encouraged my students to write additional blog posts on their own, very few do so. I presume this is because students have plenty of other activities between school, work, clubs, and friends. Based on a suggestion from three of my Fall 2010…
Read More The “Blog About Anything” Assignment